About

Welcome to Phiji Play Inc.

We’re more than just a toy company – we’re a Canadian startup on a mission to empower children through interactive learning experiences that blend the magic of play with the power of technology. Established in 2023 in Toronto, Phiji Play Inc. was founded with a singular mission: to inspire curiosity, foster creativity, and make learning a joyful journey for kids everywhere.

Our Story

Phiji Play Inc. started with a dream to redefine learning through play. Our founders, inspired by their own experiences in education, child development, and advanced technology, set out to build a smart toy that would not only entertain but also educate. Today, Phiji is the result of years of research, innovation, and a deep commitment to enhancing childhood education with the latest in AI technology.

Our Core Values

Innovation: We harness the power of cutting-edge technology to create meaningful learning experiences.
Education through Play: We believe in the power of play as a transformative educational tool.
Safety First: Phiji meets all Canadian safety standards, so parents can feel confident their child is in good hands.
Inclusivity: We design with diversity in mind, ensuring that every child can enjoy and benefit from Phiji.
Sustainability: As part of our commitment to the environment, we are constantly exploring ways to minimize our environmental footprint.

Join Us on Our Journey

At Phiji Play Inc., we’re on a mission to revolutionize learning for the next generation. Whether you’re a parent, educator, or simply a curious mind, we invite you to explore Phiji and discover the many ways we’re transforming education through play. Together, let’s create a brighter future where learning is exciting, engaging, and accessible to all.